CAMPAIGNS
Turn one objective into coordinated execution.
Research the opportunity, shape the plan and create channel-ready work while the campaign stays connected to your brand, content and products.
◫ Campaigns
CAMPAIGN
Overview
CAMPAIGN
Research
Plan
Execution
Publishing
CONTENT
Ads
Social Posts
Blog / CMS
MANAGEMENT
Budget
Analytics
Optimization
Settings
Campaigns
Campaigns
☷ ▥
✦ Agent
+ Create product
Discovery
The research every campaign is planned against — who else is in this market, who the customer is, and the gap between them. Shared across campaigns; refresh it when the market moves.
Competitors
Who else sells to this customer, found from real search results.
Research
No competitors found yet.
Audience
Who actually buys, from your own data first and public signal second.
Research
No audience segments yet.
Positioning
The gap between the two — needs both researched first.
Research
Not analysed yet.
✦ Campaign Agent
×
Launch the Autumn Studio campaign across site, social and email.
I’ll build the campaign plan, create channel-ready content and schedule the rollout from one brief.
Working…
Building campaign plan
Creating channel content
Scheduling launch
GPT — default
@ + ↑
01 CAMPAIGN SETUP
One objective. Every channel aligned.
Set the goal, timing, market, budget and success criteria once. PraismaHub carries that context into every connected channel.
Objective
Qualified demand · Netherlands
Timing
6-week campaign
Budget
€4,800 coordinated spend
Success
Pipeline + ROAS
Meta
Paid + organic
Organic
Google Ads
Paid
Owned
CMS
SEO
02 BRAND INTELLIGENCE
The campaign already knows your brand.
Voice, language, positioning, audience and visual rules flow directly from Brand into every campaign decision.
◆ Brand
BRAND SYSTEM
Overview
Logos
Colors
Typography
Photos
Audience
Graphics
Icons
Charts
Identity
Audience
Voice
Style
Preview
Brand system
Brand/Preview
Hadeel — specimen
Everything the brand ships, on one page.
LOGO
Transparent
On light
On dark
Mark
COLOUR
Primary · #8B5CF6
Secondary · #EC4899
Accent · #C084FC
Background · #FFF7FD
Surface · #FFFFFF
Text · #2E1065
Muted · #A78BFA
TYPOGRAPHY
Heading · Inter 700 / 48 Body · Inter 400 / 18
The quick brown fox jumps over the lazy dog
The quick brown fox jumps over the lazy dog
Calm, playful and confident. A joyful world for Hadeel, designed for curiosity, creativity and endless imagination.
✦ Brand Agent
×
Create a playful brand for Hadeel. Purple and pink, friendly, with her character and Spidy.
I’ll build the brand system now — logo treatments first, then the palette and typography.
✓ Logo variants created
✓ Brand palette defined
✓ Typography paired
Done — Hadeel’s preview is ready. The same brand context can now guide Site, Social, Campaign and Email.
GPT — default
@ + ↑
03 AGENT DISCOVERY
Research first. Create second.
The agent studies competitors, audiences, positioning and search demand before proposing what to create.
Praisma Agent · Discovery run
Competitor scan
12 brands · offers, messaging, channels
Audience intelligence
3 priority segments · buying signals
Positioning
Whitespace in premium simplicity
Search opportunity
18 keyword themes with intent
04 MASTER PLAN
One strategy becomes four coordinated systems.
Brand context, campaign settings and discovery become one plan you review before anything executes.
Organic social
Authority · education · community
Paid media
Demand capture · retargeting
Nurture existing audience
CMS + SEO
Own high-intent topics
05 WEEKLY PLAN
Strategy becomes work you can approve.
Topics, keywords, posts, ads, email, CMS work, timing and budget become one visible weekly commitment.
Week 01 · Oct 5–11 · READY FOR APPROVAL
MON
Organic · 09:30
TUE
Search · €180/day
WED
Email · Segment A
THU
SEO guide
FRI
Studio reel
06 EXECUTION
Approve once. PraismaHub coordinates the work.
Jobs turn the accepted weekly plan into generated, reviewed and scheduled output across every connected channel.
Weekly plan approved
Execution jobs created
Organic
Generate → review → schedule
Paid
Create → budget → deliver
Audience → content → send
CMS / SEO
Keyword → draft → publish
07 HUMAN CONTROL
AI creates. You still control what ships.
Generated creative opens in Studio for visual editing, refinement and approval without leaving the campaign workflow.
⋮ ↓
Untitled creative
▦ 100% − + ✦ Agent
▱
▤
♢
◷
LAYERS
▣ Background
◇ Shape — beam
▧ Product visual
T Kicker
T Headline
T Supporting copy
● Feature point
▭ CTA button
LOTUS / BRAND CAMPAIGN — 01
Skin, in bloom.
➤
A living brand system for every launch.
DISCOVER THE RITUAL →
↖
⌁
□
⌗
T
◇
▱
Design
Animate
PROPERTIES
Headline
X 65
Y 313
W 356
H 100
TRANSFORM
X 65 Y 313 W 356 H 100
Text color
● #FFFFFF
Font family
Inter ⌄
Size 74
Weight Bold
Line height
1.04
TYPOGRAPHY
Inter · 74px · Bold Line height 1.04 Color #FFFFFF
Animation
Appear ⌄
Duration 600ms
Delay 0ms
Easing
Power3.out ⌄
MOTION
Appear · 600ms Ease · Power3.out
Update campaign post
08 CMS + SEO
Campaign content becomes owned search value.
SEO execution is CMS work — not a disposable landing page. Approved topics and keywords become structured content you own, update and measure.
▧ Content Manager ‹
▤ Data Center
⚙ Manage Types
COLLECTIONS
▣ Blog posts
? FAQs
▤ Pages
◉ Authors
◇ Categories
# Tags
Blog posts
FAQs
☷ ▥
✦ Agent
✣ Create Entry
⌕ Search all columns...
⌘ Filter
QUESTION
ANSWER
STATUS
What is PraismaHub?
A connected workspace for websites, content, campaigns and operations.
Published
What is PraismaHub?
A connected workspace for websites, content, campaigns and operations.
Published
What is PraismaHub?
A connected workspace for websites, content, campaigns and operations.
Published
What is PraismaHub?
A connected workspace for websites, content, campaigns and operations.
Published
What is PraismaHub?
A connected workspace for websites, content, campaigns and operations.
Published
What is PraismaHub?
A connected workspace for websites, content, campaigns and operations.
Published
COVER
TITLE
EXCERPT
BODY
STATUS
PUBLISHED DATE
ACTIONS
—
build-one-workspace
Praisma Hub brings you...
Introduction in a world ...
draft
—
✎ ♲
—
design-for-trust
Practical design pattern...
The role of trust in prod...
draft
—
✎ ♲
—
content-design-systems
building-with-ai-agents
How structured content keeps teams aligned.
draft
—
✎ ♲
—
content-operations-at-scale
A practical system for scaling content safely.
The role of trust in prod...
draft
—
✎ ♲
—
ai-governance
Principles and practical...
Why AI governance ma...
draft
—
✎ ♲
—
localization-workflows
Ship localized content without duplicating work.
Why AI governance ma...
draft
—
✎ ♲
—
saas-business-models
New pricing and produ...
Why the classic SaaS pl...
draft
—
✎ ♲
—
cms-for-modern-teams
How modern teams structure content operations.
Why the classic SaaS pl...
draft
—
✎ ♲
STATUS TITLE EXCERPT BODY COVER PUBLISHED_DATE ACTIONS
Any Search Search Search Search dd/mm/yyyy
published build-one-workspace Praisma Hub brings you... Introduction in a world ... — — ✎ ♲
published design-for-trust Practical design pattern... The role of trust in prod... — — ✎ ♲
published ai-governance Principles and practical... Why AI governance ma... — — ✎ ♲
published saas-business-models New pricing and produ... Why the classic SaaS pl... — — ✎ ♲
✦ CMS Agent
×
YOU
Build a Blog Posts collection from my brand and create the entries.
✦ AGENT
I’ll create the collection structure first, then generate the entries from your brand.
Working
01 Creating Blog Posts collection
02 Adding fields and structure
03 Generating entries from your brand
GPT — default
@ + ↑
09 UNIFIED PERFORMANCE
Every result comes back to the campaign.
Paid, organic, email and content performance live in one operating view — including spend and what that spend produced.
€1,840 spend
3.8× ROAS
128K organic reach
+18% engagement
46.2% email open
8.7% click rate
+31% organic visits
High-intent content
10 LEARN → OPTIMIZE → EXECUTE
Next week starts with what this week taught you.
The agent reviews performance, spend, topics, keywords and channels, then proposes the next weekly plan. You approve again and the loop continues.
Week 01 · Agent review
KEEP
LinkedIn education · strongest qualified traffic
SHIFT
Move 18% paid budget from Meta to Search
EXPAND
Campaign automation keyword cluster
NEXT
Week 02 plan ready for approval
CONNECTED BY PRAISMA
Move from campaign idea to coordinated output.
Start building in the same workspace where the next step already has the context.
Start building
